Why is online dating so popular now?

Online dating has become mainstream nowadays. You may wonder why this is happening, so now I’m going to explain this in detail.

Switched-on daters would like to maximize their chance of finding love fast.

Even if you are an offline dater, you would be well-advised to use online dating as an add-on. In this way, you can maximize your chance of finding someone suitable quickly because if you only rely on offline dating such as community-based methods, you have to put a lot of effort into the dating department by yourself – you must proactively create opportunities to meet qualified candidates by going to parties, speed dating events and other social gatherings. Apart from that, you also have to convert people you meet into real candidates.

By contrast, online dating is very different because joining a dating website is just like making passive income. Let me explain.

Let’s say you join a dating site today. I can almost guarantee that the dating website will automatically send you qualified leads immediately. Usually, a reputable dating website will send you at least 5-10 qualified candidates per week without your effort. All you need to do is to create a dating profile and send some messages to other members – this can be done in a few minutes.

Now I’d like to show you two business analogies:

Analogy 1:

You invest in the stock market and you are making money from your investment. When you are watching TV, you are making passive income on the couch. You also make passive income when you are asleep.

Analogy 2:

You sell toys to children. The first location to sell toys is in the middle of a random street where all kinds of people can see your products. The second location to sell toys is at the gate of a kindergarten. Which location will help you sell more products? Obviously, when you sell toys at the gate of a kindergarten, you will sell more products because the location sends you qualified leads automatically. Whenever parents pick up their children, children will ask their parents to buy toys for them.

Now you’ve understood the difference between leads and qualified leads. Therefore, it is clear that offline dating will generate leads (you go to parties and social events, but you can’t guarantee whether people you meet there are single or not). In contrast, online dating will generate qualified leads (you join a dating website and you already know other members of the dating site are single and looking for love). Better still, you don’t need to explain yourself when you are on a dating website because everyone on the site already knows why you are there!

No wonder a growing number of single individuals looking for love are joining Internet dating websites right now.

Even celebrities have joined dating websites.

Many years ago, people assumed that only bottom feeders would use online dating sites. But today in reality, even celebrities have joined the Internet dating scene. As far as I know, seven celebrity couples met each other online: Ricky Martin and Jwan Yosef, Jake T. Austin and Danielle Caesar, Mandy Moore and Taylor Goldsmith, Sarah Hyland and Wells Adams, Iggy Azalea and Nick Young, Wiz Khalifa and Amber Rose & Calvin Harris and Rita Ora. These celebrities found their partners on the Internet!

Hence, it is obvious that online dating is not only for the general public, but also for the elite in the society. Thus, I can say Internet dating is more than mainstream in modern-day society.

Clearly, a large number of high-value men and high-value women have joined dating websites already and you can certainly meet them online if you like.

American entrepreneur Tom Bilyeu once said, “If I were single, I would definitely join a dating website.” (Note that Tom Bilyeu is the founder of a multi-billion-dollar company Quest Nutrition which is also known as the unicorn company in the United States).